Does print have a place in higher education marketing? In this article from Domtar’s Blueline Magazine, three experts weigh in on the power of print and the importance of reaching multiple generations through omnichannel campaigns.
Do you print projects to proofread them, or do you review documents onscreen? We asked professionals for their top proofreading tips and found that most people prefer to proofread on paper. Here’s why.
A 2017 survey by Two Sides North America found that people prefer to read on paper. They also think print content offers greater information credibility than digital content. Learn more about the survey results.
In the age of digital marketing, do printed catalogs still matter? Research shows that consumers respond well to print marketing; as a result, brands are innovating with smarter, more targeted, more strategic catalogs. Learn more.
Did you know that reading aids memory, slows cognitive decline and helps people learn? The Paper and Packaging Board recommends setting a reading goal of 15 pages a day. Find out why, and learn how you can take the pledge.
In the past decade, inkjet printing technology has created a dramatic shift in the commercial printing industry, with the market value projected to reach $67.3 billion in 2017. Learn the benefits of this technology, and see how paper is evolving to meet the demands of the technology.
The new campaign, called Project Peacock, showcases the best print resources so creative professionals, print buyers and project managers can fully understand available printing capabilities. Learn more about the project.